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Instead of looking for customers, what if they found you?

 

It sounds like a marketing dream, but it's true.  Advertise to people who are already searching for what you sell.  We are already listed in search results across the Web. So by association you connect with customers who are searching for what you sell.

 

Our web marketing strategy specialists study your website and help you develop the most effective plan to connect with interested customers, with links through from our highly ranked search engine placing to ensure customers looking for your product find you prominently.

 

 

 

 

Advanced Search

 

 

 

You could reach up to 90% of active Internet users

 

The more search engines your listings appear on, the more customers you attract. Our sites are prominently listed in the top U.S. and European search properties: Yahoo!, AltaVista, CNN, InfoSpace, Jeeves and MSN. 

 

Our associates advertisers could receive 2,100,00 highly targeted hits each month according to current statistics - and we're growing fast, roughly doubling our hits in 2005 between January and November. Tap into the searches occurring in your industry and put your site directly in front of customers searching for what you're selling.  You could of course do all this yourself.  But how long would it take and now many experts would you need to employ?

 

 

 

Expert Help

 

Our specialists will study your Web site, recommend page placing, amounts, and write titles and descriptions tailored just for your business.

 

Full Control

 

You have the option of submitting search terms, budget considerations and other special instructions.

 

Budget management

 

Web strategy specialists will develop a customized plan to meet your financial objectives by drawing on search volume data and your budget requirements.

 

Customized proposal

 

You receive a made-to-order proposal with up to 100 professionally written listings tailored to your Web site, market or product.

 

 

 

 

Maximize Your Return on Investment

 

Receive the highest return on investment when you advertise on the Internet - the fastest growing new advertising medium.

  • Advertise only to customers who are interested in your products or services

  • Set your own budget

With our strategy, you set the price you're willing to pay for each customer who is searching for your service or product.  Unlike direct mail, you won't have to pay for mailing lists, printing or postage, and you won't pay for impressions as with banner ads and tiles.  In effect you are only paying for the interested customers who actually click on our pages to see your company.

 

Independent research confirms that advertisers receive the highest return on investment from placement search when compared to e-mail, banners and other forms of online advertising.

 

 

Key Statistics

 

When you consider that more and more consumers are using search to find the products and services they want, it just makes sense for your business to be featured prominently in search results.

 

Consumers who use search are actively seeking what businesses like yours sell-which means they are highly targeted and motivated to buy.

 

 

The Frequent Use of Search

 

How many people are utilizing search engines each day?  Findings by PEW Internet and American Life Project indicate that over 38 million people will use a search engine on an average day. Think of how many of those searchers could be looking for what your business offers.

 

Research by eMarketer, further explores user behavior, revealing that over one-fifth of Internet users will use a search engine four or more times in a day.  We know we do when we're shopping.

 

 

 
 

 

The Popularity of Search

 

According to recent findings from Jupiter Research, search is the second most popular online activity behind email, with 76% of online consumers using a search engine monthly, if not more frequently.  Another study by iCrossing reveals that most adults who buy online rely on search engines to research their purchases.

 

  • 88% of adults who purchase items online conduct some sort of online research at least sometimes prior to completing their purchase.

  • 67% of U.S. adults who research online before making a purchase decision use search engines as a research tool.

  • 40% of those conducting online research go to search engines first. Nearly equal percentages of respondents who use search engines to research products online use them to find a web site from which to buy (54%) or investigate where to purchase their desired product (53%).

 

The Future of Search

 

eMarketer estimates that nearly 60% of Americans will be Internet users by the end of 2005. In addition, online retail revenues are projected to grow to $139 billion by 2008 - a 19% increase from 2005.  This supports our own findings, except that our growth was more than 100% in 2005, but may to continue at that rate.  As with any advertising campaign, what you get out all depends on what you put in.  In the words of Mr Mooney (Jed Clampet's Beverly Hills bank manager): You've got to spend a dollar to earn a dollar.

 

Couple this information with the trends in search use and it's clear that advertisers utilizing search only have one place to go: UP.

 

 

 

 

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